I have to be honest guys, I don’t prepare for my shoots as much as I should because I just do not have the time. However, I always start with a concept in my head and add all the elements after. My photographer and I generally shoot 3-4 looks within an hour.
One: I Plan My Looks Ahead of Time
I start with my looks first. I recently joined Rent the Runway which has helped me plan my looks pre-shoot with ease. I’ve analyzed my Instagram analytics for quite some time so I usually know what my audience likes to see (KEY WORD: USUALLY). Pop colors, unique (statement) pieces, and layering generally works. Planning my outfit first and ahead of time alleviates the stress of shooting and creates efficiency in the process.
On the Rent the Runway App, I pre-select my outfits and create favorites. Here is one that I started at the beginning of the season called Fall Fashion. Here I save the cool fall pieces that catch my eye. Each time I see something I like, I “heart” it for later.
Two: Select My Places to Shoot
There are three things I do to locate places to shoot:
Instagram Saved Feature: I save cool locations I see on other blogger’s pages and use the saved feature on Instagram. This feature has come in handy many times. I scrub through my saved locations and pair it with the outfit that I am wearing. I love to shoot in locations that are reminiscent of New York City.
See it in action:
iPhone Note App: If I see a cool location, when traveling, I take a photo of it and write the address in my notes. I use this as a quick reference when I am stuck looking for places to shoot.
Google Maps: this is my secret weapon. Using the street view feature, I find areas that I’m familiar with and I search for at least 3 places that are different and unique looking in the same vicinity. Let me stop here! A tip for shooting multiple looks efficiently is: finding neighborhoods that are diverse. The Upper West/Eastside and Midtown NYC are the hardest location for me to shoot because there isn’t much diversity within a few block radius.
Most of the streets, in these areas, look very similar to one another. When shooting in Midtown NYC, there is a likelihood that of all of your images will look the same; you may like this. Most of Midtown NYC is filled with tall, corporate office building. I find these areas quite difficult. Now this is specifically for bloggers that desire to capture similar content to mind: bright, vibrant, eclectic, and fun. If you prefer monotone, white, grey, black or plain backgrounds; this may be great for you!
See the difference:
Check out The Ultimate Blogger’s Guide for Places to Shoot in NYC for more great locations to add to your roster.
Three: Poses and Shoot Inspiration
Hate posing for photos? Although it may not look like it, me too. Here’s what helped me:
I hired a professional photographer. Guys, this makes such a huge difference in the content you create. When I first started blogging, I worked with a photographer who taught me how to pose and shoot. In the beginning, it was very uncomfortable and awkward: “look up”, “look down”, “walk like this”, “stand here”, “move here”. These little tips became super useful in the end. He also helped me to find my angles.
Another useful tip is to: look for poses in advance and save them to the saved feature in your Instagram app.
See this in action:
Hope these three tips were useful! Have a question? Drop it in the comment section.